ECA: Easy Messaging App — Basic Setup Guide

Welcome to ECA: Easy Messaging App! Follow these steps to get up and running with SMS & Email campaigns quickly.

1. Install & Open the App

• Install ECA: Easy Messaging App from the Shopify App Store
• Open the app from your Shopify Admin
• You’ll land on the Dashboard

2. Connect Your Email Provider (SMTP Setup)

To send emails, you must connect your SMTP provider.

Steps:

1. Go to Settings → SMTP
2. Enter your SMTP details:
   • SMTP Host (e.g., smtp.gmail.com, smtp.sendgrid.net)
   • Port (usually 587 or 465)
   • Username (your email or API user)
   • Password / API Key
   • Sender Email (e.g., support@yourstore.com)
3. Click Save & Test Connection

Once verified, your Email campaigns are ready to send.

Popular SMTP providers:

Gmail, Outlook, SendGrid, Mailgun, Amazon SES

3. Connect Your SMS Provider

To send SMS campaigns, you need to connect an SMS gateway provider.

Steps:

1. Go to Settings → SMS
2. Select your SMS provider (e.g., Twilio, MSG91, or custom provider)
3. Enter required details such as:
   • API Key
   • API Secret
   • Sender ID
   • Phone number (if applicable)
4. Click Save & Test

Your SMS channel is now active.

If you don’t have a provider yet, our team can recommend the best option for your region.

4. Create Your First Template (AI-Powered)

• Go to Templates
• Click Create New Template
• Choose:
  • SMS or Email
• Use:
  • AI Generate (recommended)
  • Or write your own content
• Use dynamic variables like:
  • {{Customer_Name}}
  • {{Order_Number}}
  • {{Next_Delivery_Date}}
• Click Save

5. Create Your First Campaign

• Go to Campaigns → New Campaign
• Select:
  • SMS or Email
• Choose your template
• Apply filters (e.g., order status, product, customer tags)
• Preview recipients
• Choose:
  • Start Campaign
  • Or Schedule for later

6. Track Performance

Go to Dashboard → Analytics to view:

• Messages sent
• Delivered / Failed
• Campaign history
• Engagement performance

7. Need Help? We’re Here

You can always book a setup call with our team: 👉  Schedule Support Session